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Hello, I'm Catherine Traff

 

 

Catherine Traff

Inspiriting enthusiasm, optimism and success

Catherine Traff: people listen when she speaks. Her life is a well-worn tapestry of life-changing events and occupations. Recognizing that where we come from is the key to understanding who we are today and how we can achieve success in the future, Catherine shares her experiences, unique perspective and motivates her audience to strive for their best in all aspects of their life.

From selling memberships for a dating service to selling stocks, bonds and securities; from working in the ER of a large urban hospital to writing and publishing her first book, for which she was nominated "Emerging Publisher in Alberta" at the 2002 Alberta Book Awards; Catherine's experiences and insight provide valuable tools to improve sales, increase customer satisfaction, take talent to task, and enhance team morale.

Catherine Traff works with you to customize her presentation to your organization's goals and provides ready-to-use strategies for her audience.
Publications Keynote and Speaking Topics

 

 

Speaking Topics:
• 10 Tried and True Methods to Get Yourself Fired
• The Motivation Behind the Mask
• What Are You Really Doing At Work? Tips to Keep You Focused
• 10 Strategies to Close the Sale
• Life Lessons From The Turtles

10 Tried and True Methods to Get Yourself Fired: a light-hearted exploration filled with humorous anecdotes on what NOT to do in the workplace. Excellent for team building, morale enhancement and influencing people.

The Motivation Behind the Mask: an insightful presentation that focuses on what makes individuals tick and methods to see beyond the mask. Excellent for interpersonal communication, improving sales, customer satisfaction, morale enhancement, risk-taking.

What Are You Really Doing At Work? Tips to Keep You Focused: an uplifting presentation which addresses self-motivation at work and how to cope with the inevitable distractions. Excellent for time-management, customer satisfaction.

10 Strategies to Close the Sale: an uplifting presentation which identifies tools for closing the sale shared through humorous anecdotes from Catherine's varied sales career in selling both tangibles and intangibles. Excellent for improving sales, customer satisfaction, team building and risk-taking.

Life Lessons From The Turtles: an inspiring odyssey of Catherine's two turtles. By observing and learning from them, Catherine wrote her popular book, "Life Lessons From The Turtles" and was nominated "Emerging Publisher in Alberta for 2002". Excellent for team building, morale enhancement, customer satisfaction and self-satisfaction.



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Accolades and Testimonials

Winner of the Kathleen Huber Outstanding Speaker Award for 2002
Catherine's company, Turtle Pond Publishing, was nominated "Emerging Publisher for Alberta" at the 2002 Alberta Book Awards.

"Catherine's genuine enthusiasm and motivational stories inspire positive change. Her optimism is truly contagious and her message touches all who hear it."
- Laurie Young, Case Manager, WCB-AB

"Catherine is a stimulating and effective speaker.  She has a unique ability to draw upon simple yet humourous anecdotes from her personal life and tie it back to the bigger issues of real life." 
- Darren Rawson, President & COO, CenturyVallen

"Catherine Traff is someone who knows how to share herself with her audience. She connects with her audience in a very human way and leaves them with something to consider and something to laugh about. I found her talk very real and easy to relate to. "
- Karen A. Platten, LLB., McLellan Ross, LLP

"Catherine speaks from her heart. She has a confidence that only comes from believing that "every cloud has a silver lining". Catherine has the natural ability to encourage positive change and constantly reminds me that anything is possible."
- Lorraine Cote Case Manager, WCB - AB

 



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